The Row 10 Years Lookbook : Coats, Trench Coats

The Row produces more coat and trench coat styles than any other category, releasing new versions every year—exceeding the number of blazers, shirts, dresses, and separates. Among these, their coat selection is even more extensive than their trench coat offerings. This article organizes all of The Row's long and short coats and trench coats from 2010 to 2025, categorized by different styles.

The Row's coats and trench coats already showed mature design elements by 2014, developing their signature style several years earlier than The Row Blazers , which only adopted the current aesthetic around 2017. Before this period, The Row's design capabilities weren't as refined, and their work appeared to be heavily influenced by Hermès from the Martin Margiela era .

From left to right: designs from 2010, 2011, and the three images on the right from 2012, showing very ordinary, generic minimalist designs.

By 2013, while still largely imitating other minimalist brands, The Row began developing its distinctive style featuring loose, structured silhouettes with straight lines. The Row first gained modest recognition in 2013—prior to 2014, their bags and womenswear lacked the characteristic features now associated with The Row.

The following sections will provide a detailed categorization of The Row's coat and trench coat styles from their Lookbooks and runway shows over the years. Fashion and quality clothing enthusiasts will have much to feast their eyes on.

Coats

The Row's women's coats primarily feature collarless wrap coats and the most basic notch lapel and shawl lapel coats, with variations each season based on button quantity, collar shape, and fabric color. Occasionally, every few years, they release mandarin collar coats, scarf coats, and capes.

Collarless Wrap Coats

These are clearly inspired by Hermès from the Martin Margiela era primarily featuring round necklines or no collar, with clean lines. This style has been around since 2010, and almost every year since then has featured buttonless wrap coats in short or long styles, becoming one of The Row's signature coat types. Some versions of this coat style include fabric that can be tied with a belt or scarf, while others remain completely open.

The Row's long and short buttonless wrap coats from 2010, 2012, 2013:

By 2014, the short buttonless wrap coat had developed The Row's signature silhouette, with the right version innovatively adding a lapel. I've noticed that for The Row, 2013-2014 represents a turning point.

In 2015, the long wrap coat began featuring innovative crossed belt designs, but this design only appeared for one season. I haven't seen other brands use this design.

By 2016, the long buttonless wrap coats had developed their distinctive fabric quality and fluid silhouette.

In 2017, wrap coats experimented with added collar styles and belted waists. In 2024 (rightmost image), they also added lapels to short buttonless wrap coats.

In 2018, they innovated with a crossed tulip-shaped buttonless wrap coat.

In 2022, they made this tulip design more oversized, added pockets, and used stitching on the front to create a false collar shape.

In 2019, The Row also released teddy fabric buttonless wrap coats. The dress underneath also has this toweling texture, looking very warm.

The left and middle pieces are from The Row 2019, experimenting with adding (decorative) single-breasted buttons and wrap designs for blazer silhouettes. In 2025, they again tried blazer-style double-breasted decorative buttons, which are purely ornamental. The next section covers functional buttons. The left single-breasted style isn't attractive with too many buttons, so they likely won't produce more, while the rightmost 2025 style is new and suggests more buttonless wrap coat blazer styles to come.

The Row's 2020 runway featured buttonless wrap coats in short designs for wool suits (the rightmost 2025 piece is made with coat fabric instead of suit material), while the long versions are more structured and oversized.

Hidden Single-Breasted Wrap Coats

Similar to the buttonless wrap coats above, but with hidden functional single-breasted buttons. These come with high necks, round necks, or V-necks.

Leftmost image is The Row 2014, right two images from 2016. The left high-neck cashmere coat has poorly executed collar treatment. The middle is a summer silk version of the hidden-button collarless coat, while the right is the cashmere/wool coat fabric version.

In 2017, this hidden button wrap design primarily featured shirt collars.

In 2019, it was used for spring/summer fabrics. The high neck on the right is notably better executed than The Row's 2014 version.

Like the buttonless wrap coats just discussed, in 2020 The Row primarily used this style for blazers and more oversized silhouettes. 2020 was also a minor turning point, as from this year forward, The Row occasionally released several oversized blazer coats and trench coats.

These two types of hidden-button wrap coats appeared more frequently before 2020. After 2020, The Row focused more on robe-style coats, shawl lapels, and mandarin collar classic coat silhouettes.

The Row rarely makes coats and trenches with exposed buttons, producing only 2-3 pieces, as this style doesn't align with The Row's aesthetic.

Shawl Lapel and Notch Lapel Coats

The Row's shawl lapel coats are buttonless and beltless.

Leftmost is from 2014, middle two from 2015, rightmost is a 2016 lapel coat. You can see that the large lapels weren't well-executed at this time, with unattractive collar lines. Later, The Row abandoned these large lapels, switching entirely to smaller lapels.

This shows The Row's small lapel shawl collar style that began in 2016. All subsequent coats feature this collar type.

The Row 2017 - The leather material makes the large lapel more structured than cashmere.

Several coats from The Row 2019, 2020, 2021. The middle one has a collar similar to a trench coat collar, but with elements of a shawl lapel, so it's included here.

In 2022-2023, they began adding one or two buttons.

In 2024, they produced leather material versions and increased the number and prominence of buttons. However, the buttons on the right piece appear to be decorative rather than functional.

In 2025, buttons increased to double-breasted style.

Shawl Collar Coats

The Row's mandarin collar coats are relatively rare. Left image from 2014, right image from 2015.

The last shawl collar coats I've seen were from 2018 and 2020.

Scarf Coats and Capes

Scarf coats from The Row 2018, 2022, 2023:

Capes and shawls from The Row 2013, 2016, 2023. Over a 10-year period, the lines and shapes of the capes have clearly become more sophisticated.

Others

These four styles use coat fabric to create trench coat, blazer, and jacket silhouettes, which are relatively rare in The Row's entire lookbook. I've only seen this one set, so I've categorized them as "others." The designs are still beautiful; The Row simply doesn't focus as much on these designs. Looking at the many beautiful coats above, it's clear their basic silhouettes can be continuously refined and perfected.

Raincoats

Like the hidden-button wrap coats, trench coats also increased in number starting in 2020, especially in recent years. Trench coats are organized chronologically here. The Row's trench coats are mostly classic double-breasted styles and robe-style trenches inspired by coat designs.

Left image from 2012, right two images from 2013. In the early years, The Row didn't have such a distinctive style across all categories. These trench coats could easily be from Nehera, Armarium, Maria McManus, La Collection, or other quiet luxury brands.

Left from 2018, right two sets from 2020, with a more relaxed feel.

In 2021, The Row experimented with coat-style trench coats.

From left to right: 2022, 2022, 2023, 2024 classic double-breasted trench coats.

The Row's double-breasted trench coats from 2025:

Epilogue

Previously, Hermès from the Martin Margiela era was The Row's inspiration. Now The Row has become the inspiration for many other brands. Because it was established relatively early and has designed many clothing categories, The Row as a single brand provides abundant material for both styling research and clothing design.

Unfortunately, The Row's coats, trench coats, and pants are almost impossible for me to pull off at 158cm.

WeChat | Youtube : pamperherself